The Giclée Printmaking Process

We believe that everything works better when you feel comfortable with the printmaking process and what you can expect. You don't need a background in computers, printing or a deep technical background in Giclée printing in order to get great results. Just like you, we're also artists, and understand what you're trying to accomplish.

Step One: Scanning

For scanning original art, we have invested in a pure digital process built around our Better Light high-resolution 4x5 digital camera scanning back. Artwork in sizes up to 5'x7' are setup in our copy system and expertly lit. For scanning art like oil paintings with high gloss we use a cross-polarization system. For film, we work with local service providers that can deliver beautiful detailed scans from your film positives or negatives.

Step Two: Editing and Proofing

Once the digital file has been generated, we compare the original with the digital image on our color calibrated and profiled monitor. Using Photoshop, we balance the colors and tonal range in the image until we get a good screen match with the original. This is also the stage where a signature can be removed if desired for works that are going to be resigned as limited editions. When we are satisfied, a proof is printed and submitted to the client.

If the client has chosen the print match proofing option, we print larger sized proofs on the paper or canvas that will be used for the final prints. This provides a more accurate preview of the final colors and detail for jobs that require very accurate color matching. If needed, additional adjustments can be made to the image and another proof created for the artist. Once a proof is approved by the artist, it becomes the reference that will be used for all future prints in the edition.

Step Three: Printmaking and Finishing

With a master digital image approved and ready to go, the next step is creating the prints. We have created a custom color profile for each combination of paper and ink we use. These are used to make sure that the colors stay accurate and consistent through the whole process and for every print in the edition. Once the print is produced, it is checked with a loupe for perfect registration and rejected if it doesn't meet our standards.

There are a variety of finishing options depending on whether the print is on fine art paper or canvas: deckled edges, canvas stretching, or coating. All canvas prints include a varnish coating which provides UV protection, waterproofing, and added richness and depth to the colors. If requested, a Certificate of Authenticity is created for the print stating the artist, title, printmaker, methods, materials, and archival-rating. It’s an assurance of quality and provides a recorded source of verification. Finally, the prints, film or original art (if supplied), and CD with the final image are picked up or shipped to the client.

Step Four: Archiving and Additional Prints

The digital master is archived in our system at no extra cost. Whenever the artist orders additional prints from the edition, we can print them on-demand using the archived digital master and the reference proof.